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Market Research Data Processing & Analysis Course

Market Research Data Processing & Analysis Course
4 to 360 hours of flexible workload
valid certificate in your country

What Will I Learn?

Master the essentials of market research data processing and analysis in a short, practical course. Learn to clean messy survey files, build reliable variables, run descriptive statistics, model satisfaction drivers, and segment NPS groups. Explore text analysis of open comments, create clear visual summaries, and turn insights into concise, actionable recommendations and professional reporting deliverables.

Elevify Differentials

Develop Skills

  • NPS segmentation mastery: quickly classify, profile, and compare customer groups.
  • Fast survey data cleaning: fix missing values, outliers, and messy categories.
  • Practical driver analysis: pinpoint key satisfaction levers with clear stats.
  • Lean text analytics: extract themes, sentiment, and quotes from open comments.
  • Insight-to-action reporting: turn findings into sharp, metric-based recommendations.

Suggested Summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

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EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. A lot of valuable information.
WiltonCivil Firefighter

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