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Nudging in Marketing Course

Nudging in Marketing Course
4 to 360 hours of flexible workload
valid certificate in your country

What Will I Learn?

Discover how to design ethical nudges that guide shoppers toward healthier grocery choices in Indonesia. This concise course covers key behavioral biases, digital choice architecture, and practical on-site tactics across search, product pages, cart, and checkout. Learn to run rigorous A/B tests, track impact with clear metrics, and implement high-impact nudges while respecting user trust and local constraints.

Elevify Differentials

Develop Skills

  • Design behavioral nudges: Build practical, high-impact nudges for e-commerce.
  • Apply decision biases: Use defaults, framing, and salience to guide healthy choices.
  • Optimize digital choice architecture: Craft visuals, labels, and bundles that convert.
  • Run fast A/B tests: Set up, measure, and scale winning nudges with clear metrics.
  • Nudge ethically: Balance persuasion with transparency, trust, and user autonomy.

Suggested Summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Prison System Intelligence Advisor, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. A lot of valuable information.
WiltonCivil Firefighter

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