4 to 360 hours of flexible workload
valid certificate in your country
What Will I Learn?
This Consumer Psychology Course shows you how real people decide what to click, try, and keep paying for. Learn core motivation and behavioral science, then apply it to user research, segment profiling, onboarding flows, and 7-day engagement plans. Explore cognitive biases, subscription framing, and acquisition campaigns, while using ethical, transparent design and clear measurement to boost retention and satisfaction across digital products.
Elevify Differentials
Develop Skills
- Apply cognitive biases: design ethical pricing, trials, and subscription flows.
- Turn user research into sharp wellness segments that boost targeting and ROI.
- Craft high-converting ad and landing page copy using motivation and social proof.
- Design onboarding and 7-day engagement flows that lift activation and retention.
- Measure behavioral impact with clear KPIs while avoiding dark UX patterns.
Suggested Summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.

Giulio CarloPrompt Engineering Student
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