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Real-time Bidding (RTB) Course

Real-time Bidding (RTB) Course
4 to 360 hours of flexible workload
valid certificate in your country

What Will I Learn?

The Real-time Bidding (RTB) Course gives you a practical, step-by-step framework to plan, launch, and optimize RTB campaigns for stronger performance. Learn to segment and activate first- and third-party data, set smart bids and price controls, structure campaigns by funnel stage, and design A/B tests. You also master reporting, KPI analysis, and clear stakeholder updates tailored to a sports apparel e-commerce scenario.

Elevify Differentials

Develop Skills

  • RTB KPI mastery: connect funnel metrics to CPA, ROAS, CTR, CVR, and LTV fast.
  • Audience segmentation: build high-value RTB cohorts and smart bid multipliers.
  • Bid strategy design: set, adjust, and optimize RTB bids for profitable scale.
  • Testing and optimization: run DSP A/B tests and iterate weekly for better CPA.
  • Reporting for leaders: turn RTB data into clear insights and action-ready decks.

Suggested Summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Prison System Intelligence Advisor, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. A lot of valuable information.
WiltonCivil Firefighter

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