Digital Marketing 101 Course
Digital Marketing 101 Course shows you how to grow a local coffee shop with clear goals, customer personas, social media, email, SEO, and analytics—giving you practical, repeatable strategies to drive traffic, boost loyalty, and increase revenue.

4 to 360 hours of flexible workload
valid certificate in your country
What Will I Learn?
Digital Marketing 101 Course shows you how to set clear, measurable goals, profile a local coffee shop audience, and turn business needs into focused online actions. Learn to plan social content, create simple visuals, track key metrics, and use quick reports to refine campaigns. Build confidence using essential channels, from websites and local listings to email and low-budget ads, in a short, practical format designed for fast results.
Elevify Differentials
Develop Skills
- Local audience profiling: build sharp personas for high-intent café customers.
- Goal-driven strategy: set 3-month SMART KPIs and simple tracking dashboards.
- Channel playbook: deploy fast wins on Instagram, email, GBP, and local ads.
- Content engine: plan, batch, and repurpose café posts with strong CTAs.
- Data-led optimization: read key metrics and run quick A/B tests to scale ROI.
Suggested Summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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