Hotjar Course
Master Hotjar to boost your digital marketing results. Learn to set clear goals, read heatmaps and recordings, fix funnel drop-offs, design UX and CRO tests, and connect Hotjar with GA4 and CRM data to drive higher conversions and revenue.

4 to 360 hours of flexible workload
valid certificate in your country
What Will I Learn?
The Hotjar Course shows you how to turn site goals into clear research questions, configure recordings, heatmaps, funnels, and surveys, and design reliable sampling and segmentation. Learn to interpret behavior patterns, connect insights with GA4 and other data, prioritize UX and CRO opportunities, plan A/B tests, and report measurable lifts in conversion, engagement, and revenue with a repeatable optimization process.
Elevify Differentials
Develop Skills
- Hotjar setup mastery: configure heatmaps, recordings, funnels in days, not weeks.
- Behavior insight analysis: read Hotjar data to find UX friction and CRO wins fast.
- Data-driven UX fixes: turn Hotjar findings into high-impact design and copy changes.
- Experiment-ready reporting: define KPIs, benchmarks, and clear A/B test metrics.
- Continuous optimization workflow: build a simple, repeatable Hotjar review cadence.
Suggested Summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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