Competitive intelligence Course
Master competitive intelligence for BI: map your market, analyze rival products and pricing, mine customer feedback, and build sharp battlecards and insight memos that help your teams win more deals and shape smarter product and go-to-market decisions.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This Competitive Intelligence Course gives you practical tools to map the competitive landscape, analyze product features, and uncover real customer pain points in the BI SaaS market. Learn to evaluate pricing and packaging, extract insights from public sources, and turn research into sharp battlecards and executive-ready memos that drive stronger positioning, better win rates, and more confident strategic decisions.
Elevify advantages
Develop skills
- Competitor mapping: build sharp BI SaaS profiles from fast public research.
- Product teardown: compare BI features, UX, and roadmaps for clear differentiation.
- Pricing insight: decode BI SaaS pricing, packaging, and commercial levers quickly.
- Battlecards that win: craft crisp sales sheets, rebuttals, and “why we win” points.
- Executive CI memos: turn raw intel into focused risks, gaps, and next-step plays.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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