flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
Master essential performance metrics, build realistic datasets, and calculate ROI, ROAS, CPA, and break-even points with confidence in this focused course. Learn to benchmark channels, design clear dashboards, and create concise executive reports that drive smart budget allocation and optimization decisions. Gain practical skills to communicate results, plan tests, and improve results every quarter.
Elevify advantages
Develop skills
- Build ROI dashboards: turn raw channel data into clear, executive-ready views.
- Calculate CPA, ROAS, and ROI: quickly judge channel profitability and trade-offs.
- Design smart budget shifts: reallocate spend using guardrails and test frameworks.
- Use benchmarks and funnel data: compare channels, spot gaps, and set targets fast.
- Communicate performance: deliver concise CEO reports with actions and next tests.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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