Marketing for Tourism Businesses Course
Master tourism marketing with a 12‑month action plan, destination research, seasonal packages, and multi-channel campaigns. Learn to boost direct bookings, length of stay, and revenue with practical tactics tailored to hotels and coastal destinations.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This short, practical course shows you how to research coastal destinations, define clear positioning, and design compelling low and mid-season packages that boost stays and on-site spend. Learn to optimize your website, direct bookings, paid campaigns, social channels, and partnerships, then turn everything into a 12-month action plan with realistic budgets, KPIs, and reporting templates you can implement immediately.
Elevify advantages
Develop skills
- Hotel positioning mastery: craft clear USPs and segment-focused messages fast.
- Seasonal offer design: build high-converting low and mid-season hotel packages.
- Tourism campaign execution: run Meta, search, OTA, email, and influencer promos.
- Data-driven optimization: track KPIs, A/B test offers, and refine spend quickly.
- 12-month coastal hotel plan: align budget, channels, and actions to seasonality.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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