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Marketing Plan Course

Marketing Plan Course
flexible workload from 4 to 360h
valid certificate in your country

What will I learn?

This concise, practical course guides you through building a complete, data-driven plan for an eco-friendly home cleaning brand. You will define clear objectives and KPIs, research the market and competitors, segment customers, craft sharp positioning, and design a strong value proposition. Then you will plan channels, budget, timelines, and optimization so your roadmap is actionable, measurable, and ready to implement.

Elevify advantages

Develop skills

  • Customer segmentation: build buyer personas and sharp eco-conscious segments.
  • Positioning strategy: craft USP, RTBs, and clear value ladders fast.
  • KPI planning: set SMART goals, map CAC, CLTV, and conversion targets.
  • Channel mix design: plan high-ROI paid, organic, email, and retail tactics.
  • Budget and testing: allocate spend, run A/B tests, and optimize campaigns.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Prison System Intelligence Advisor, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of valuable information.
WiltonCivil Firefighter

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