from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This concise course helps you build stronger SaaS client relationships that reduce churn and grow account value. Learn to segment portfolios, map needs by lifecycle stage, and design targeted communication strategies. Practice setting measurable objectives, choosing effective channels and tactics, and using KPIs, A/B testing, and feedback loops to continually refine engagement and retention plans.
Elevify advantages
Develop skills
- SaaS client insight: map lifecycle, spot churn risks, and act fast.
- Portfolio segmentation: build 3–4 B2B SaaS segments that drive retention.
- Relationship objectives: set SMART goals tied to churn, renewals, and upsell.
- Action playbooks: design practical retention, email, and webinar programs.
- Performance optimization: track KPIs, run A/B tests, and refine campaigns.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...

Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.

Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!

Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.

Giulio CarloAluno de Engenharia de Prompt
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