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Lead Generation Strategy Course

Lead Generation Strategy Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

The Lead Generation Strategy Course shows you how to research B2B workflow automation buyers, define clear goals and KPIs, and build a practical, high-converting funnel. Learn to capture, nurture, and qualify leads, choose and execute the right channels, craft targeted personas and messaging, measure performance, run tests, and follow a 90-day roadmap to create a predictable pipeline for a FlowTrack-style SaaS.

Elevify advantages

Develop skills

  • B2B audience research: pinpoint high-intent segments without internal data.
  • Lead gen KPIs: set MQL, SQL and CPL targets aligned with SaaS revenue goals.
  • Lead capture funnels: build landing pages, forms and nurturing that convert fast.
  • Channel playbooks: run email, LinkedIn, content and paid campaigns that scale.
  • Testing & roadmap: track key metrics and execute a 90-day optimization plan.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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