Social Media Strategy Course
Master social media strategy for eco-friendly home brands. Learn audience research, content pillars, platform tactics, KPIs, paid social, and creator partnerships to drive traffic, engagement, and sales in your digital marketing campaigns.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Social Media Strategy Course gives you a clear, practical roadmap to grow eco-friendly home product brands across Instagram, Facebook, TikTok, and LinkedIn. Learn how to analyze the market, define brand positioning, build audience personas, plan content pillars and calendars, set goals and KPIs, manage communities, run creator and paid campaigns, and optimize performance with data-driven testing and reporting.
Elevify advantages
Develop skills
- Strategic social media planning: set goals, KPIs, and tight reporting loops.
- Audience and brand positioning: build personas, voice, and eco-focused messaging.
- High-impact content systems: define pillars and ship a 2-week calendar fast.
- Platform-specific tactics: optimize Instagram, Facebook, TikTok, and LinkedIn.
- Growth and optimization: run tests, refine paid, creators, UGC, and community.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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