CRM & Customer Experience Course
Master CRM and customer experience for digital marketing. Learn to connect your ecommerce data, build automated journeys, personalize every touchpoint, and track KPIs that boost retention, repeat purchases, and customer lifetime value.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The CRM & Customer Experience Course shows you how to turn customer data into clear goals, smart segments, and profitable automated journeys. Learn to design welcome, loyalty, VIP, win-back, and abandonment flows, apply advanced personalization, set up clean data and integrations, and track KPIs like retention, CLTV, AOV, and conversion so every campaign is measurable, optimized, and revenue-focused.
Elevify advantages
Develop skills
- Build ecommerce CRM journeys: launch win-back, VIP and post-purchase flows fast.
- Design data-driven segments: target new, at-risk and high-LTV customers precisely.
- Implement CRM tech stack: connect store, clean data and set up tracking in days.
- Personalize CX at scale: dynamic content, product recommendations and timing.
- Measure CRM ROI: track CLTV, retention, AOV and uplift with clear dashboards.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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