Lobbying and Public Affairs Course
Gain expertise in practical lobbying and public affairs for effective public management. Master stakeholder mapping, legislative navigation, persuasive messaging, coalition building, risk management, and converting policy objectives into ethical, impactful outcomes through structured campaigns.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This concise, hands-on course teaches stakeholder mapping, power analysis, and crafting targeted policy requests that navigate actual legislative pathways. Acquire proven lobbying strategies, coalition formation, and customised messaging for politicians, authorities, and press, alongside risk mitigation, regulatory adherence, and end-to-end planning for ethical, outcome-driven public affairs initiatives.
Elevify advantages
Develop skills
- Strategic stakeholder mapping to identify allies, opponents, and key influencers swiftly.
- Legislative intelligence for tracking bills, deadlines, and policy mechanisms efficiently.
- Persuasive policy messaging to create compelling briefs for legislators, media, and public.
- Practical lobbying tactics for organising meetings, coalitions, and effective campaigns.
- Ethical advocacy planning to handle risks, ensure compliance, and maintain transparency.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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