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Hotel Marketing Course

Hotel Marketing Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Gain expertise in attracting profitable guests, increasing direct bookings, and maximising occupancy during off-peak times. Master demand forecasting, guest profiling, compelling promotions, search engine optimisation, advertising strategies, online travel agencies, email marketing, social platforms, and conversion techniques. Develop performance dashboards, monitor essential metrics such as average daily rate and revenue per available room, and leverage data insights, experiments, and customer input to optimise marketing efforts swiftly.

Elevify advantages

Develop skills

  • Hotel data analytics: Monitor RevPAR, ADR, and campaign performance for rapid improvements.
  • Guest segmentation: Create detailed personas and customer journeys to drive direct reservations.
  • High-impact offers: Develop seasonal bundles, extras, and upselling methods.
  • Digital channels expertise: Fine-tune SEO, OTAs, email, and social media for higher bookings.
  • Off-peak campaigns: Strategise budgets, trials, and schedules to occupy vacant rooms.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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