Retail Store Management & Visual Merchandising Course
Enhance retail sales through effective store layouts, striking window displays, and data-backed visual merchandising. Master customer flow guidance, impactful focal points creation, and KPI monitoring to convert every space into profitable outcomes.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Retail Store Management & Visual Merchandising Course equips you with practical strategies for store layouts, traffic management, compelling windows, and focal displays that spotlight products and promotions. Gain expertise in zoning principles, display guidelines, execution timelines, team protocols, and checklists, while aligning choices with KPIs, testing approaches, and reports demonstrating visual impacts on performance.
Elevify advantages
Develop skills
- Visual merchandising basics: design high-impact windows and focal displays quickly.
- Store layout optimisation: zone fashion floors to increase traffic and cross-selling.
- Retail KPI tracking: analyse store metrics to connect visual changes to sales.
- VM execution routines: create checklists, calendars, and coaching for your team.
- In-store A/B testing: test displays and report what drives conversions.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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