Channel Sales Training Course
Gain expertise in channel sales through proven methods for building partner programmes, designing incentives, providing enablement, and creating playbooks. Learn to recruit, activate, and manage top-performing partners to boost SaaS CRM revenue with reliable and scalable sales outcomes.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Channel Sales Training Course offers a hands-on, step-by-step approach to developing and expanding a successful partner programme. Explore core SaaS channel principles, partner economics, and CRM market trends, then create attractive value propositions, tiered incentives, and practical requirements for partners. Develop activation guides, training materials, sales resources, and performance trackers to achieve consistent revenue growth driven by partners.
Elevify advantages
Develop skills
- Design effective channel programs with partner-friendly tiers, margins, and incentives.
- Plan partner activation through structured 90-day launches with defined KPIs and dashboards.
- Develop partner sales tools including playbooks, pricing calculators, and demo resources.
- Create compelling partner messaging with value propositions, one-pagers, and pitch scripts.
- Analyse channel performance by monitoring pipeline, ARPA, churn rates, and payout schedules.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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