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In-Store Promotions Course

In-Store Promotions Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Improve in-store promotions for healthy snacks via this practical course covering shopper behaviour, store layout, visual merchandising, and fixtures. Discover planning and execution of sampling, creating compelling messages, selecting promotion types, and training staff. Learn basic data collection, key performance indicators, and iteration methods to ensure promotions deliver sales growth and informed decisions.

Elevify advantages

Develop skills

  • Design effective in-store snack promotions within retail constraints.
  • Optimise store layouts, signage, and fixtures to increase shopper engagement.
  • Conduct safe and efficient sampling events that drive sales conversions.
  • Monitor promotion KPIs and refine offers using simple data tools.
  • Develop persuasive health-focused messages for targeted customer segments.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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