yield management training
This course equips hotel and revenue managers with essential yield management skills to maximise RevPAR through optimised pricing, accurate forecasting, demand segmentation, channel controls, and KPI monitoring. Participants will learn dynamic rate strategies and practical tools for real-world revenue growth in high-demand scenarios, ensuring measurable improvements in profitability.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Acquire practical strategies in this Yield Management Training to enhance hotel revenue during a targeted 3-month peak period. Gain expertise in analysing market data, developing precise forecasts, implementing dynamic pricing strategies, and creating effective rate structures. Master demand segmentation, channel management, length-of-stay controls, and KPI tracking to enable swift responses, maintain rate integrity, and drive consistent growth in RevPAR and profitability.
Elevify advantages
Develop skills
- Design dynamic pricing with BAR ladders, event premiums, and OTA rate rules efficiently.
- Develop demand forecasts including 3-month booking curves, scenarios, and revenue projections.
- Optimise channel mix with OTAs, direct bookings, LOS rules, and promotional strategies.
- Formulate segment strategies by modelling price sensitivity and implementing rate actions.
- Monitor key KPIs like ADR, RevPAR, pickup rates, and activate decision protocols on deviations.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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