General Business Policy Course
Master essential business policy skills to lead confidently in modern organisations. Gain expertise in strategic analysis, risk management, execution roadmaps, and culture alignment to design winning strategies and deliver results in management and administration roles. This course equips you with practical tools for diagnosing business challenges, creating long-term visions, and ensuring effective implementation across dynamic markets.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This course provides practical tools for diagnosing business issues, designing strategies, and executing them effectively. You will learn strategic analysis frameworks like SWOT and Five Forces, risk management techniques, adaptive planning methods, and how to develop 3–5 year visions with KPIs and implementation roadmaps. Explore market dynamics such as smart home sectors, align organisational culture and people to strategic goals, and enhance board communications for data-driven decisions.
Elevify advantages
Develop skills
- Strategic diagnosis: apply SWOT, Five Forces, and value chain analysis in real business cases.
- Corporate visioning: craft 3–5 year strategic goals with clear financial targets.
- Risk and resilience: map key risks and design practical mitigation strategies.
- Strategy execution: build roadmaps, OKRs, and governance for fast implementation.
- Culture alignment: link incentives, leadership, and communication to strategy.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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