Employer Branding Course
Elevate your organisation's appeal to attract exceptional talent through this comprehensive Employer Branding Mastery Course. Tailored for HR professionals, it equips you with actionable strategies to formulate robust EVPs, analyse audience segments, upgrade career portals, and evaluate performance using cost-effective, results-driven methods that deliver measurable success in talent acquisition efforts.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain expertise in crafting compelling Employer Value Propositions (EVPs), segmenting target audiences effectively, and converting research insights into precise positioning strategies to draw in top talent. Master the art of developing messaging frameworks, executing 3-6 month employer branding projects, enhancing career websites, and rolling out content and referral programmes. Benefit from ready-to-use templates, straightforward tracking techniques, and a flexible playbook for optimising outcomes even with limited budgets.
Elevify advantages
Develop skills
- Master EVP design: Develop concise, validated value propositions swiftly and effectively.
- Implement data-driven employer branding: Monitor progress, conduct A/B tests, and optimise using efficient metrics.
- Target talent audiences precisely: Profile personas, select optimal channels, and deploy budget-friendly strategies.
- Create impactful content rapidly: Generate engaging social media posts, videos, and blogs with efficiency.
- Build 3-6 month employer branding roadmap: Initiate campaigns, refresh career sites, and demonstrate clear ROI.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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