Unit Economics Course
Gain expertise in SaaS unit economics essential for finance professionals: identify the optimal revenue unit, model fixed and variable costs accurately, compute LTV, CAC, and payback periods, perform sensitivity and scenario analyses, and convert key metrics into actionable strategies for enhanced growth and profitability decisions.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Unit Economics Course equips you with practical tools to assess and enhance SaaS business performance effectively. You will learn to select appropriate revenue units, track MRR and ARR precisely, and confidently calculate CAC, LTV, payback period, churn rates, and contribution margins. Participants build foundational P&L statements, conduct break-even and scenario analyses, identify major cost drivers, and apply targeted optimisation techniques, culminating in professional presentations that support informed growth strategies.
Elevify advantages
Develop skills
- Master key SaaS metrics like ARR, MRR, churn, retention, and ARPU swiftly.
- Construct unit economics models covering contribution margin, LTV, CAC, and payback using Excel.
- Analyse break-even points and scalability by modelling fixed versus variable costs and customer growth.
- Optimise business growth by testing pricing, CAC reduction, churn control, and cohort analysis to boost LTV/CAC ratio.
- Develop executive-ready reports with clear unit economics dashboards and strategic action plans.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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