Qualitative Analysis Course
This course equips you with skills to transform qualitative data from user feedback into actionable business decisions, focusing on analysis, triangulation with metrics, and effective communication.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Qualitative Analysis Course teaches you how to convert comments, reviews, interviews, and support tickets into clear decisions that boost subscription performance. Learn to formulate precise research questions, gather and clean text data, code and theme feedback, and connect insights to churn, growth, and satisfaction. Develop experiments, prioritise recommendations, and present results with polished presentations, summaries, and one-pagers for swift, confident action.
Elevify advantages
Develop skills
- Actionable insight design: convert user feedback into tests, pilots, and quick wins.
- Thematic analysis mastery: code, cluster, and map qualitative data for BI.
- Qual–quant triangulation: link themes to churn, growth, and revenue metrics.
- Stakeholder storytelling: build sharp executive summaries, presentations, and one-pagers.
- Ethical data handling: collect, clean, and store user text safely and compliantly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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