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Digital Analytics Course

Digital Analytics Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Gain expertise in cleaning and preparing web data, validating key metrics, and creating robust e-commerce KPIs. Dive into engagement analysis, customer segmentation, and statistical testing to confidently compare marketing channels. Master ROI estimation, investment prioritisation, and crafting stakeholder-ready reports with actionable insights backed by solid data-driven impact.

Elevify advantages

Develop skills

  • Data storytelling: create concise reports and KPI narratives for executives.
  • E-commerce metrics: calculate, segment, and validate key revenue KPIs.
  • Web data preparation: efficiently clean, normalise, and document datasets.
  • Channel analytics: evaluate attribution models and estimate ROI using limited data.
  • Statistical testing: conduct fast and reliable significance tests for channels.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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