Data and Metrics Analysis Course
Gain expertise in essential revenue, churn, and engagement metrics to enhance business intelligence decisions. Acquire practical skills in Excel, SQL, and Python for data cleaning, dashboard creation, customer segmentation, and converting metric insights into precise, actionable business recommendations for improved outcomes.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This course equips you with skills to compute and analyse key metrics like MRR, ARR, churn, retention, and segment performance through practical Excel, SQL, and Python demonstrations. You will learn data cleaning and validation for subscriptions, dashboard design, error avoidance in metrics, and transforming revenue and engagement trends into clear, actionable insights for robust data-backed decisions.
Elevify advantages
Develop skills
- Master revenue metrics by calculating MRR, ARR, churn, and expansion using real data examples.
- Prepare BI data effectively by cleaning, validating, and aligning subscription datasets in Excel and SQL.
- Conduct segmentation analysis to compare plans, industries, and cohorts for identifying growth opportunities.
- Perform engagement analytics linking product usage to churn and MRR through quick practical methods.
- Create executive reports with clear dashboards, compelling narratives, and metric-driven action plans.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content that I don't need.

Mariana FerresPhotography Student
I like the content and the way of presentation and video transcription, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot in learning.

André FelipePrompt Engineering Student
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