Business Intelligence and Analytics Course
Gain expertise in Business Intelligence for retail by defining precise BI questions, developing clean data models, creating KPI dashboards, and transforming analytics into high-impact actions that boost revenue, optimise channels, and uncover valuable customer and product insights. This course equips you to handle real-world retail data effectively.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This course teaches you to transform retail data into actionable decisions quickly. You will learn to formulate precise business questions, design practical datasets, construct robust schemas, and establish dependable metrics and KPIs. Gain hands-on experience with ETL processes, exploratory data analysis, segmentation, dashboards, and reporting to provide targeted insights, prioritise initiatives, and measure outcomes confidently in retail environments.
Elevify advantages
Develop skills
- BI question design: Convert stakeholder goals into precise, testable retail questions.
- Retail data modeling: Create star schemas, clean ETL processes, and audit-ready data lineage.
- KPI and metrics setup: Define, validate, and track key retail performance indicators.
- Insight generation: Use EDA, segmentation, and attribution to identify growth opportunities.
- BI storytelling: Build clear dashboards and action plans for quick leadership use.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.

Giulio CarloPrompt Engineering Student
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