Big Data Analytics Course
This course equips you with big data analytics skills for business intelligence, covering data cleaning from retail sources, predictive modelling for customer returns and behaviour, revenue forecasting using time series techniques, KPI dashboard creation, prescriptive analytics for promotions and pricing, A/B testing design, and producing executive summaries that foster growth and informed decision-making in competitive markets.
flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain expertise in cleaning retail transaction data, creating key performance indicators, performing exploratory analysis to identify drivers, developing predictive models for returns and customer behaviour, forecasting revenue with time series, validating models, and converting insights into actionable strategies, A/B testing, and executive reports for data-driven decisions.
Elevify advantages
Develop skills
- Develop predictive models for customer returns, validate them, and interpret risk scores clearly.
- Master time series forecasting for revenue using ARIMA and Prophet models for efficient business planning.
- Design intuitive KPI dashboards tracking AOV, margins, and return rates for executive reviews.
- Apply prescriptive analytics to craft targeted promotions, pricing strategies, and channel optimisations.
- Design robust A/B tests by defining metrics, calculating sample sizes, and analysing results confidently.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content that I don't need.
Mariana FerresPhotography Student
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The platform is fast, simple to use. The diversity of content and complementary videos help a lot in learning.
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