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Strategic Account Management Course

Strategic Account Management Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

This course provides practical strategies to expand key accounts in retail and B2B SaaS. You will learn client lifecycle management, account planning, value mapping, stakeholder engagement, negotiation skills, risk mitigation, and competitive defence. Utilise ready templates, KPIs, and 12-month planning tools to enhance retention, drive expansion, and ensure consistent revenue growth.

Elevify advantages

Develop skills

  • Strategic account planning: create targeted plans to boost B2B SaaS revenue quickly.
  • Customer insights and ROI modelling: convert client data into strong business cases.
  • Stakeholder engagement: identify, influence, and align executives in retail chains.
  • Opportunity design: develop pilots and upsell strategies for retail SaaS.
  • Risk and negotiation tactics: safeguard key accounts and secure renewals effectively.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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