ASM Course
The ASM Course builds expertise in territory design, in-store execution, data-driven dashboards, and team coaching. Gain practical tools to elevate sales performance, streamline field operations, minimise risks, and fuel profitable growth across modern retail environments. Ideal for sales managers aiming to optimise teams and drive results efficiently.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This ASM Course equips you with hands-on tools to design territories, schedule visits, balance rep workloads using digital routing and proof-of-visit tech. Master in-store strategies to expand distribution, safeguard pricing, enhance availability, and optimise shelf space. Create effective dashboards, select key KPIs, coach field teams well, and handle risks via simple playbooks.
Elevify advantages
Develop skills
- Master territory design: create efficient, balanced sales routes quickly.
- Excel in in-store execution: enhance visibility, pricing control, and stock availability.
- Leverage data insights: analyse KPIs, dashboards, and market benchmarks effectively.
- Strengthen coaching routines: conduct focused one-on-ones, scorecards, and field visits.
- Plan for risks: foresee store challenges and implement swift solutions.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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