Footwear Trend Forecasting (Coolhunting) Course
Gain expertise in footwear trend forecasting and coolhunting for Fall/Winter seasons. Decode street signals, develop compelling themes, select top colours, materials and soles, and transform insights into marketable collections that appeal to modern urban consumers. This practical course equips you with tools to influence design, planning, and market strategies effectively.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Acquire skills in trend forecasting for Fall/Winter footwear through this quick, hands-on course. Decode macro trends, analyse real-world style cues, and profile consumers. Develop distinct themes, specify colours, materials, and details, then convert insights into targeted assortments, KPIs, and briefs to steer design, planning, and launch decisions.
Elevify advantages
Develop skills
- Footwear macro trend decoding: convert cultural shifts into clear product directions.
- Fast trend research: gather street, social and retail signals for footwear lines.
- Target consumer profiling: connect urban lifestyles to footwear needs and price tiers.
- Theme-to-product translation: create sellable FW stories with shapes, colors, materials.
- Trend roadmapping: prioritise ideas, plan assortments and brief design teams quickly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Giulio CarloDigital Marketing Student
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