Product Analyst Course
This course builds essential product analytics abilities like funnels, cohorts, retention analysis, and testing through practical fitness app examples. Perfect for product managers and designers aiming to convert user behaviour data into improved roadmaps, enhanced user experience, and real growth outcomes in their projects.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain skills to analyse fitness app markets, study competitors, and identify user requirements for motivation, habits, and onboarding. Master defining key metrics, creating funnels, performing retention and cohort studies, setting up A/B tests, designing feature trials, grouping users into useful personas, and developing data-backed roadmaps and tracking strategies for true product success.
Elevify advantages
Develop skills
- Mastery of product metrics: confidently monitor DAU, funnels, and retention rates.
- Cohort and persona analysis: quickly group users based on behaviour, acquisition source, and requirements.
- Hypothesis-led analytics: transform data patterns into precise, testable product decisions.
- Core experiment design: effectively plan A/B tests, user nudges, and engagement boosters.
- Data-driven roadmapping: establish KPIs, rank features by priority, and evaluate results.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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