CRM (Customer Relationship Management) Training
4/5
Gain expertise in CRM for marketing by defining retention KPIs, crafting high-impact email, SMS, and push journeys, segmenting customers based on value and behaviour, and executing a 90-day roadmap to enhance repeat purchases, lifetime value, and customer loyalty.

4.0 in rating
flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This CRM course teaches converting customer data into retention strategies that boost repeat buys and lifetime value. Define CRM goals and KPIs, create smart segments, build welcome, post-purchase, win-back, and loyalty journeys via email, SMS, push, and on-site channels, ensure privacy compliance, and follow a 90-day plan for launching, testing, and refining top campaigns.
Elevify advantages
Develop skills
- Design retention journeys: create effective welcome, post-purchase, and win-back flows.
- Master CRM segmentation: form RFM, lifecycle, and engagement-based customer segments.
- Plan CRM with KPIs: establish and monitor retention, LTV, and revenue targets quickly.
- Execute multi-channel CRM: enhance email, SMS, push, and on-site campaigns for better ROI.
- Implement 90-day CRM plan: deploy journeys, conduct tests, and generate reports systematically.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content that I don't need.

Mariana FerresPhotography Student
I like the content and the way of presentation and video transcription, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot in learning.

André FelipePrompt Engineering Student
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