Account Executive Course
This course equips aspiring Account Executives in B2B SaaS with essential skills to excel in marketing-led sales. Participants will master discovery techniques, create logistics-centric messaging, overcome objections, close deals effectively, and foster account growth using proven playbooks, KPIs, and practical sales strategies tailored for mid-market environments. Gain hands-on expertise to manage complex sales cycles from initial outreach to renewals and expansions.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Acquire practical skills to manage B2B SaaS sales from discovery to renewal. Master qualifying leads, crafting closing strategies, addressing objections, negotiating terms, developing persuasive pitches, setting up pilots, collaborating with stakeholders, and leveraging data, KPIs, and timelines for sustained adoption, expansion, and revenue in challenging markets.
Elevify advantages
Develop skills
- Craft compelling value propositions highlighting automation and revenue gains.
- Conduct effective B2B SaaS discovery calls to identify pains, KPIs, and growth potential.
- Develop closing strategies, manage pipelines, and finalise deals successfully.
- Handle objections using tested scripts for pricing, timelines, and legal concerns.
- Drive account expansion through renewals, upsells, and land-and-expand tactics.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Giulio CarloDigital Marketing Student
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