Marketing Research Course
This comprehensive course equips you with essential marketing research skills, from defining precise problems and KPIs to designing surveys, analysing customer data, conducting competitor analysis, and creating data-backed strategies and roadmaps that enhance marketing effectiveness and deliver strong ROI on campaigns and products.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain practical skills to convert business objectives into targeted research goals, craft effective briefs, set measurable KPIs, design surveys and interviews, use efficient sampling techniques, analyse quantitative and qualitative data, incorporate secondary research, and develop prioritised insights with a 6-12 month actionable roadmap for real business impact.
Elevify advantages
Develop skills
- Define precise marketing research objectives and KPIs for efficient studies.
- Design effective surveys and interviews to gather reliable customer insights.
- Analyse quantitative and qualitative data to form evidence-based customer segments.
- Convert research insights into prioritised actions and 6-12 month strategic plans.
- Perform quick desk research on markets and competitors for informed decisions.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
FAQs
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course workload?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an EAD or online course and how does it work?
PDF Course