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Marketing Performance & Control Course

Marketing Performance & Control Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Learn key performance metrics, create datasets, and compute ROI, ROAS, CPA, and break-even points confidently. Benchmark marketing channels, build dashboards, and prepare executive reports for better budget decisions. Develop abilities to share results, plan tests, and enhance outcomes each quarter.

Elevify advantages

Develop skills

  • Build ROI dashboards from raw channel data for executive insights.
  • Calculate CPA, ROAS, and ROI to assess channel profitability.
  • Design budget reallocations using guardrails and test plans.
  • Apply benchmarks and funnel data to compare channels and set targets.
  • Communicate performance via concise CEO reports with action plans.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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