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Marketing Mix Course

Marketing Mix Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

This focused Marketing Mix Course teaches defining target segments, designing engaging product and app experiences, and establishing smart pricing based on costs, margins, and competitors. Master promotion tactics, customer acquisition and retention strategies, and channel choices, then integrate into a 6-month launch plan featuring KPIs, dashboards, and quick experiments for rapid improvements.

Elevify advantages

Develop skills

  • Data-driven pricing to set profitable and competitive prices in real scenarios.
  • Target market insights for building personas, segments, and quick competitor scans.
  • Channel strategy to choose and optimise DTC, retail, and marketplace distribution.
  • High-impact promotion with KPIs, ad tests, and low-budget acquisition plans.
  • Launch optimisation through 6-month roadmap, metrics, tests, and risk plans.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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