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Marketing Analytics Course

Marketing Analytics Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Gain practical skills to clean and prepare CSV data, validate key performance metrics, perform exploratory analysis using visual dashboards, apply statistical methods to diagnose results, benchmark against industry standards, and create data-backed recommendations for budget optimisation and campaign improvements.

Elevify advantages

Develop skills

  • Prepare marketing data by cleaning messy CSV files into ready-to-analyse datasets quickly.
  • Master core KPIs like CPC, CPA, ROAS, CTR, and CVR through accurate computation and validation.
  • Diagnose campaign performance to identify waste, outliers, and underperforming areas confidently.
  • Create compelling visualisations and dashboards that support key marketing decisions.
  • Optimise budgets by reallocating spends, testing variations, and delivering precise recommendations.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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