Market intelligence Course
This course equips you with essential market intelligence skills for the subscription fitness app sector. Profile competitors effectively, dissect pricing and features, devise smart experiments, and transform data into powerful marketing strategies that enhance growth, customer retention, and unique market positioning. Ideal for driving business success through data-driven insights.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain expertise in defining competitive scope for subscription fitness apps in the US market, gathering reliable data sources, and creating structured comparison frameworks. Master analysis of pricing strategies, key features, messaging tactics, and distribution channels, then convert insights into targeted experiments, actionable recommendations, and crisp reports for leadership that boost growth and informed decisions.
Elevify advantages
Develop skills
- Competitor profiling: swiftly map out rivals' offerings, pricing, and market positioning.
- Market data collection: leverage tools and templates for quick, clean, and reliable intelligence gathering.
- Comparative analysis: construct clear matrices to uncover gaps and identify growth opportunities.
- Strategic insight generation: convert raw competitor data into precise marketing opportunities.
- Test design: develop efficient pricing and messaging experiments to maximise ROI.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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