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Luxury Marketing Course

Luxury Marketing Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Gain practical strategies to develop and expand premium brands in key markets like New York and Dubai. Master affluent customer segmentation, subtle brand positioning, advanced pricing and scarcity techniques, superior customer experiences, and focused marketing channels including exclusive events, influencers, and personalised concierge services, along with essential KPIs, performance dashboards, and efficient low-data testing to maintain brand prestige while ensuring profitable growth.

Elevify advantages

Develop skills

  • Map luxury markets effectively: assess size, segments, and optimal brand positioning in New York and Dubai.
  • Define affluent buyer personas: create detailed profiles of high-value customers to boost conversions.
  • Design high-touch customer experiences: develop VIP journeys spanning online platforms, boutiques, and concierge services.
  • Implement pricing and scarcity tactics: establish waitlists, pricing tiers, and compelling value narratives without discounts.
  • Analyse luxury launches: monitor key performance indicators, test channels, and optimise budgets efficiently.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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