Inbound & Relationship Marketing Course
This course equips you with inbound and relationship marketing skills to attract quality prospects, nurture them effectively, and foster lasting loyalty. Learn to create detailed customer profiles, produce engaging content that drives conversions, refine lead generation processes, implement targeted email nurtures, and establish loyalty initiatives that maximise revenue and customer lifetime value over time.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain expertise in inbound and relationship marketing strategies to draw in ideal customers, transform visitors into strong leads, and convert buyers into dedicated promoters. This compact, results-driven course covers creating buyer personas, developing precise messaging, scheduling content for multiple platforms, designing high-performing conversion journeys, deploying nurture campaigns, and monitoring vital metrics for ongoing enhancements in performance and earnings.
Elevify advantages
Develop skills
- Inbound content strategy: Develop SEO-optimised content pillars, planning calendars, and compelling lead magnets quickly.
- Conversion pathways: Create effective landing pages, calls-to-action, and forms to secure high-quality leads.
- Email nurturing plans: Design concise sequences for education, segmentation, and higher conversions.
- Relationship building tactics: Implement referral systems, upsell opportunities, and loyalty programmes to increase customer lifetime value.
- Growth analytics: Monitor essential funnel metrics and refine campaigns through rapid testing.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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