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Ideas Course

Ideas Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Discover how to rapidly research sustainable direct-to-consumer skincare audiences, craft a science-backed transparent brand voice, and develop standout creative concepts from insights. Master tactics for Reels, TikTok, email, community initiatives, and websites, while using ready campaign templates, rollout strategies, and simple metrics to boost engagement and achieve consistent outcomes.

Elevify advantages

Develop skills

  • Social-first research to spot skincare trends using real audience data.
  • Brand positioning with science-backed sustainable messaging that converts.
  • Big idea development for UGC-ready concepts on TikTok, Reels and email.
  • Campaign playbooks for skincare challenges and micro-influencer kits.
  • Performance optimisation by tracking KPIs, A/B testing in 4-week sprints.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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