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User Journey Course

User Journey Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

The User Journey Course teaches you to map each stage from awareness to advocacy, identify drop-offs, and pinpoint root causes using qualitative and quantitative data. Learn to improve checkout, onboarding, retention, and referrals, create a prioritised roadmap, set up analytics and experiments, and monitor key metrics to increase conversions, repeat purchases, and long-term loyalty.

Elevify advantages

Develop skills

  • Map full-funnel user journeys: quickly identify frictions from awareness to advocacy.
  • Design and test UX optimisations: run quick A/B tests that boost conversions.
  • Track stage-based KPIs: set up analytics, cohorts, and dashboards used by marketers.
  • Diagnose funnel drop-offs: combine qual and quant data to find root causes quickly.
  • Build a practical roadmap: prioritise high-ROI journey fixes and align stakeholders.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content that I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way of presentation and video transcription, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot in learning.
André Felipe
André FelipePrompt Engineering Student

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