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Lead Generation in Marketing Course

Lead Generation in Marketing Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Gain a structured 30-day plan to build and optimise a lead generation system. Master defining ICPs and buyer personas, designing conversion-focused funnels and lead magnets, setting SMART goals, tracking KPIs from MQL to SQL, using channel-specific playbooks for SEO, LinkedIn, ads, and webinars, applying attribution models, and ensuring seamless sales handoffs for faster revenue.

Elevify advantages

Develop skills

  • Define ICPs and buyer personas for targeted leads.
  • Master lead gen channels like SEO, LinkedIn, ads, and webinars.
  • Build high-converting funnels and lead magnets.
  • Qualify leads from MQL to SQL and enable smooth handoffs.
  • Follow a 30-day roadmap to launch and scale lead generation.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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