Geomarketing Course
This course equips you with geomarketing expertise to select prime locations, create effective local campaigns, and optimise retail networks. Utilise spatial data, geotargeting, and analytics to increase footfall, enhance sales, and support data-driven marketing strategies across territories.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain practical skills in geomarketing to leverage spatial data for selecting optimal countries, cities, and trade areas, crafting targeted campaigns, and refining store networks. Master public and commercial datasets, territory segmentation, local digital enhancements, and KPI-driven dashboards for informed location decisions and budget planning.
Elevify advantages
Develop skills
- Spatial market analysis: segment territories and align demand with local areas.
- Retail site strategy: assess trade areas, sales forecasts, and store overlap risks.
- Geotargeted campaigns: deploy efficient local ads, geofencing, and outdoor ads.
- Location-based optimisation: customise digital paths and local product ranges swiftly.
- Geomarketing analytics: develop maps, KPIs, and tests to boost local outcomes.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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