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Product Marketing Strategy Course

Product Marketing Strategy Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

This course offers a complete system to analyse markets, define ideal customer profiles and segments, and develop targeted positioning for AI project management tools. You will master pricing and packaging strategies, go-to-market launch planning, team alignment, and data-driven experiments to enhance adoption, boost conversions, and achieve scalable growth over 6-12 months.

Elevify advantages

Develop skills

  • Product positioning: Convert market research into clear, unique messaging quickly.
  • Go-to-market planning: Create efficient pricing, packaging, and launch strategies.
  • Growth execution: Develop 90-day channel plans to boost trials and revenue.
  • Metrics and experiments: Monitor SaaS KPIs and conduct fast data-driven tests.
  • Segmentation strategy: Identify ideal customer profiles and key segments for AI SaaS.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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