Advanced Marketing Course
Elevate your marketing expertise through data-centric strategies, precise customer segmentation, and campaign refinement techniques. Discover how to connect key performance indicators with core business aims, create effective experiments, tailor communications for various platforms, and construct a 90-day action plan that delivers quantifiable business expansion and sustained success.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain a practical end-to-end framework to boost marketing performance swiftly. Master setting precise business objectives, tracking key performance indicators, identifying funnel bottlenecks, creating data-backed customer segments, developing focused messages, and executing unified campaigns. Utilise a structured 90-day plan featuring specific experiments, monitoring techniques, and refinement processes to achieve reliable, scalable outcomes.
Elevify advantages
Develop skills
- Strategic positioning: Develop compelling value propositions and customised messaging for specific audience segments.
- Performance analytics: Connect key metrics like customer acquisition cost, return on ad spend, lifetime value, and profitability targets.
- Experimentation expertise: Plan A/B tests effectively, analyse outcomes accurately, and rapidly expand successful strategies.
- Data-driven segmentation: Form practical customer groups and deploy them seamlessly across multiple marketing channels.
- Integrated campaign planning: Design, execute, and fine-tune comprehensive full-funnel strategies for e-commerce expansion.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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