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How to Create a Marketing Strategy Course

How to Create a Marketing Strategy Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Discover how to build a full marketing strategy that identifies your target audience, refines your brand positioning, and develops compelling messaging based on promises. This hands-on course covers essential steps like conducting research, setting objectives, planning channels, managing budgets, creating content, launching campaigns, monitoring metrics, optimising performance, and presenting a professional plan with templates and a practical final project.

Elevify advantages

Develop skills

  • Develop full marketing funnel strategies to create quick, actionable launch plans.
  • Conduct customer and market analysis to form precise personas, job-to-be-done frameworks, and competitor reviews.
  • Create strong positioning and messaging including value propositions, evidence, and conversion-focused angles.
  • Plan channels and budgets by selecting top channels, scheduling calendars, and allocating efficient resources.
  • Optimise using data by monitoring key performance indicators, testing variations, and scaling successful tactics.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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