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Consumer Psychology Course

Consumer Psychology Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

Gain insights into how consumers make choices on what to click, try, and purchase repeatedly. Master key principles of motivation and behavioural science, applying them to user research, customer segmentation, onboarding processes, and week-long engagement strategies. Delve into cognitive biases, subscription models, and marketing campaigns, while prioritising ethical design practices and precise metrics to enhance retention and user satisfaction in digital offerings.

Elevify advantages

Develop skills

  • Apply cognitive biases to create ethical pricing, trial offers, and subscription designs.
  • Convert user research findings into precise customer segments for improved targeting and returns.
  • Develop compelling ad and landing page content using motivational triggers and social proof.
  • Build effective onboarding sequences and 7-day engagement plans to increase activation rates.
  • Track behavioural metrics using key performance indicators, steering clear of manipulative practices.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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