Brand Strategy Course
This course equips you with skills to master brand strategy and achieve tangible business growth. Learn to establish 3-year targets, refine brand positioning, segment audiences effectively, and create strategic frameworks backed by precise KPIs. Perfect for marketing professionals aiming to enhance revenue streams, customer loyalty, and overall market presence through a structured roadmap.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
Gain expertise in crafting 3-year business objectives, choosing key financial and customer metrics, and converting case briefs into actionable growth paths. Develop precise brand positioning, target audience groups, and compelling messages, then shape them into core strategies, key projects, and a detailed 3-year plan featuring tracking methods, reporting schedules, and ready-to-use tools for instant application.
Elevify advantages
Develop skills
- Design 3-year brand roadmaps with phased steps for sustained growth.
- Master brand positioning to create compelling promises and messages.
- Set up KPIs and dashboards for monitoring brand, revenue, and loyalty.
- Develop audience segmentation to identify key personas and tailor messages.
- Plan high-impact initiatives with focused pillars, channels, and tests.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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